Probably the most ingenious name for a store ever, Injeanius is a super hip Seaport District boutique specializing in the coolest denim, flattering tops and fashion jewelry. I’ve worked with the owner, Alison Barnard O’Brien, for over 18 years: designing and rebranding her logo, three storefronts, websites and countless marketing initiatives. She’s the “derriere denim queen,” and we like to evoke that throughout her signage and branding illustrations and patterns.
Logo and brand identity
Print collateral
Illustrations
Copywriting
Custom designed e-commerce website: Live site: injeanius.com
Social media creative assets
Advertising assets and initiatives
Packaging design
Store signage and wraps

Jenny is a one-of-a-kind Design Beast

I’ve been working with Jenny for about 18 years… She was there from the start when I launched Injeanius — designing my original logo, website and branding identity. We continue to work on all projects for my brand and she’s always there for me to offer up new ideas and concepts.

Jenny works fast, smart, and keeps me on track with decisions and timelines. She is professional and talented, mixed with a fun and friendly vibe that I haven’t found anywhere else. Jenny is a one-of-a-kind Design Beast.

— Alison Barnard O’Brien | Owner, Injeanius